Find the right groom.
Long coat, short coat, puppy and bath-and-brush options are grouped in one interactive section. Customers can compare the existing service choices, see starting prices and send an enquiry about the selected groom.
A little shop.
A bigger presence.
Pets Come First wanted a website upgrade. We built a premium digital home for their Welling pet shop, bringing its grooming, daycare and everyday essentials into a more welcoming experience.
Visit the redesigned siteSee the change.
Both homepages captured at 1440 × 1000 on 25 October 2026. Select any screenshot to open it at full size.
- Client
- Pets Come First
- Sector
- Pet care & retail
- Location
- Welling, South East London
- Our work
- Website design & development
The same care.
A clearer introduction.
The original website already described the shop’s services and offered detailed grooming information. The redesign gives that content a stronger visual hierarchy, with pet photography, concise introductions and clear next steps.
The brief was to create a premium website that still feels like a friendly neighbourhood shop. The result puts the dogs and the people who care for them at the centre of the experience.
Meet. Explore.
Get in touch.
A continuous journey through the things customers come for: the right groom, everyday essentials and a shop they can get to know.
Explore the grooming experience ↗Make the shop easy to explore.
Treats, toys and food pre-orders each have their own place. Focused copy and product imagery help explain the offer, with a relevant enquiry link close at hand.
Keep the local personality.
The shop’s Samoyeds, grooming photography and story carry the identity. A consistent colour palette and generous typography give the site a more cohesive presentation.
A warm welcome.
On a small screen.
The new mobile layout keeps the introduction and grooming action together, with compact navigation and imagery composed for a narrow screen.
These captures use the same emulated iPhone at 390 × 844. Both captures show each site’s mobile homepage.
Make the next step clear.
Service enquiries lead to email. The visit section brings together the address, directions and click-to-call details, so customers can choose how to contact the shop.
What the redesign delivers.
A more distinctive first impression. Pet photography, consistent typography and a coordinated visual identity bring the shop’s personality forward.
Services with a clearer structure. Grooming, daycare and shop essentials have dedicated sections and relevant calls to action.
A direct route to the team. Enquiry links, phone, email and directions connect the browsing experience to a real conversation.
This case study documents the design and browsing experience. Sales, booking and conversion results have not been measured here. The redesigned site currently links to the existing gallery and testimonials.
Explore the redesigned Pets Come First website ↗Give your business
a better first impression.
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